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June 8, 2010

'It's Just Clean, Family TV'

That's how ComStar's founders, including Rev. Robert A. Schuller, describe their new network

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Saying there's already enough "Christian TV" on the airwaves, the co-founders of a new network (both Christians) are focusing instead on bringing more family-friendly programming -- without an in-your-face faith message -- to millions of viewers.

ComStar, founded by Rev. Robert A. Schuller and Chris Wyatt, in 2009, is now in 50 million homes, according to a recent story in the Dallas Morning News. By pursuing a PG-rated audience, Wyatt and Schuller are steering away from traditional ministry-based Christian media to family-friendly shows.

"What we're doing is not teaching and preaching by any means," Wyatt said. "It's just clean, family TV. No objectionable material or ads. It's what you would be comfortable sitting down [watching] with your 8-year-old or 11-year-old."

Schuller, referring to a new show, Everyday Life, he hosts on the channel, says he's not looking to become a televangelist -- a role his father somewhat played as pastor of the Crystal Cathedral.

"There are many pastors airing their message and doing a very good job," he says. "My message on Everyday Life is pretty clear. In many ways, it's a sermon message without being a sermon."

ComStar programming can be found on Family Net TV and American Life TV.

Comments

Praise God for this. It certainly is no substitute for evangelical TV, but it's desperately needed on the airwaves.

I disagree that Christians can make an impact in the world for the Kingdom of God by simply doing 'positive, family friendly' entertainment. Yes, I understand that a good section of Evangelical culture is seeking 'clean family TV' but it is not necessarily the work of God. While I would rather have this done by Christians than the Word-Faith heresy spouted on TBN, I think Christians can engage the culture in much more effective ways that do make a redemptive impact.

I disagree that Christians need an in-your-face message to make an impact on the entertainment industry. Let's be honest, if the message is too evangelical, nobody who isn't already Christian will hear it, and you'll just be preaching to the choir.

I think the best thing to do is to create an appealing "positive, family friendly" show, and occasionally weave in some Christian and Christian messages. It's difficult to have plot without encountering some sort of life problem, and that is where the good answers come in.

So I like the "positive" programming approach. Non-Christians won't watch preaching, and Christians likely won't either since they can go to their own Church for it. You have to reach audiences by giving your message in a way that appeals to them without compromising your own morals. Some say this can't be done, I say it can. As a writer, it's something I am striving for.

A waste of time. Schuller is fighting the last war. Your typical 8 or 11 year old is not watching TV, he or she is playing video games or posting status on FaceBook.

The first episode of Everyday Life was excellant!
I found it very relevant for most, especially in today's working environment where trying to balance work and home is so hard on many.

I am anxious for new episodes. And Family viewable programming is great thinking and the future! If one wants non-family shows they can get them on-line world-wide at Casttv.com but the TV in the home where all, including wee ones are around is a relief.

Aaron Noris did a fine job as always in programming this show in particular. Try it out on-line and you can get it full screen if you wish. Then see if you agree how well it was done and filmed in Denton Texas with many locals. Enjoy the 34 minute episode I have linked here!

http://www.americanlifetv.com/home/playMovie/71

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